As a small business owner, you’re always looking for ways to streamline your operations and increase efficiency. In this article, we’ll share some of the top tools and resources available to small businesses today.
The top tools and resources for small businesses
There are a wide range of tools and resources available to small businesses that can help improve productivity, streamline financial management, and more. Here are some of the top options:
Productivity tools: As a small business owner, your time is limited and you need to make the most of it. Productivity tools like Asana and Trello can help you manage your tasks, projects, and team more effectively. Asana is a project management tool that allows you to create to-do lists, assign tasks to team members, and track progress. Trello is a project management tool that uses a Kanban-style board to help you organize and prioritize your tasks. In a survey of small business owners, 75% said they use productivity tools to improve their efficiency.
Financial management tools: Keeping track of your finances is essential for the success of your business. Financial management tools like QuickBooks and Xero can help you manage your accounts, invoices, expenses, and more. QuickBooks is a popular financial management tool that allows you to track your income and expenses, create invoices and reports, and manage your inventory. Xero is a cloud-based financial management tool that offers similar features, as well as the ability to connect with your bank and credit card accounts. In the same survey, 80% of small business owners said they use financial management tools to stay organized and on top of their finances.
Marketing tools: Reaching and engaging with customers is key for any business, and marketing tools can help you do it more effectively. Hootsuite and Mailchimp are just two examples of the many marketing tools available to small businesses. Hootsuite is a social media management tool that allows you to schedule and publish posts on multiple social media platforms, as well as track engagement and analyze your social media performance. Mailchimp is an email marketing tool that allows you to create and send newsletters, promotional emails, and automated email campaigns. In the survey, 75% of small business owners said they use marketing tools to reach and engage with customers.
Customer relationship management tools: Building strong relationships with your customers is essential for the long-term success of your business. Customer relationship management (CRM) tools like Salesforce and Zendesk can help you manage customer interactions, track sales leads, and more. Salesforce is a CRM tool that offers a wide range of features, including lead and opportunity management, customer service and support, and sales analytics. Zendesk is a CRM tool that offers a similar range of features, as well as the ability to integrate with other tools and platforms. In the survey, 70% of small business owners said they use CRM tools to improve their customer relationships.
Collaboration tools: Whether you have a team of employees or contractors working with you, collaboration tools can help you stay connected and work together more effectively. Slack and Google Workspace are two popular options for small businesses. Slack is a messaging and collaboration tool that allows you to communicate with team members in real-time, as well as share files and integrate with other tools. Google Workspace (formerly G Suite) is a suite of collaboration and productivity tools that includes Gmail, Google Drive, and Google Calendar, as well as tools for document creation and collaboration. In the survey, 65% of small business owners said they use collaboration tools to improve communication and collaboration within their team.